Ideas

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Game of Threats™

Game of Threats™

Game of Threats™ is an interactive digital experience that challenges players to make quick, high impact decisions to assess their readiness to respond to a security breach.

#8 Wire is great. Until it’s not

#8 Wire is great. Until it’s not

The #8 Wire mentality is a sign of true-blue Kiwi inventiveness, but it can only take us so far. How do we turn an innovative idea into a fully fledged product?

Managing the people who manage data

Managing the people who manage data

Data and analytics isn’t just about numbers and tables, it’s mostly about people. Many companies now have grand ideas about how they will turn large datasets into information they can use.

Andrew Jamieson: Death by a 1000 cuts?

Andrew Jamieson: Death by a 1000 cuts?

When you hear the words “digital disruption”, your first thought is probably the companies, websites and apps that have up-ended entire industries. But is this the only form disruption can take?

Global Data and Analytics Survey 2016

Global Data and Analytics Survey 2016

The Global Data and Analytics Survey 2016 is now available and tracks how decision-makers are adapting their approach in light of the wealth of new information that is now available to them.

UXNZ 2015: what we loved and learned

UXNZ 2015: what we loved and learned

The Wellington team was lucky enough to get to spend two days soaking up the knowledge at the UXNZ conference at the end of October. The whole team was humming with energy and itching to play [...]

The future of retail, today

The future of retail, today

Over the next several years the retail industry will change. New payment types, store footprints, data analytics, tracking apps, sensors will change how and where goods are stored and sold and [...]

Turning pain points into gain points: just do it!

Turning pain points into gain points: just do it!

In my experience, organisations are pleasantly surprised by the depth and worth of insights generated by engaging directly with customers. But disappointingly, this is often where momentum grinds [...]

I’m a beacon. How are you?

I’m a beacon. How are you?

Imagine a customer entering your store and being instantly greeted with a personalised welcome message. As the customer moves through your store, their interest is piqued by highly targeted [...]

Setting expectations: best practice or a cop out?

Setting expectations: best practice or a cop out?

As human-centred design specialists we spend a lot of time listening to people tell us about their experiences – what they love and makes them feel valued, and conversely, what annoys, [...]

Enemies of innovation

Enemies of innovation

The corporate immune system can kill innovation. Let me be clear: the death of innovation in an organisation is not the fault of the individuals, but of the corporate immune system itself.

Businesses need to keep it real

Businesses need to keep it real

Customers now reasonably expect that products and services will be fit for purpose, relevant for them and their needs, and are easy and enjoyable to use.

Disrupt the disrupters

Disrupt the disrupters

When did you last hire a DVD or buy an album on CD? For many of us, the answer will be, years. Video on demand and digital music have made DVD hire and record stores almost completely irrelevant.

Get to grips with customer experience

Get to grips with customer experience

Imagine you recently bought a shiny new fandangled thingymebob from a company, and you’ve had an astonishingly brilliant experience with it.

Good customer experience wins

Good customer experience wins

Rid your business of "experience debt". Take yourself back to the last time you had a really infuriating experience. Perhaps it involved travel. Or a faulty product. Or an online form...

Retail riot

Retail riot

Retailers are facing four waves of disruption according to findings from PwC’s study, Total Retail 2015: Retailers and the Age of Disruption.

Becoming data fit

Becoming data fit

Spending on big data is soaring but Greg Doone urges us to spend the big bucks wisely. Become data fit before or in the early stages of a huge project.

People trump tech

People trump tech

How we consume is changing much more than what we consume. It is vital to understand the changes in consumer behaviour.

Big decisions need better analytics

Big decisions need better analytics

Making big decisions could change the course of your business. Looking to data analytics can help improve your business' decision making capabilities.

Business breakthroughs are a team affair

Business breakthroughs are a team affair

New digital business models are a very real threat for traditional revenue streams. Therefore it's important to gather the right team with the right skills.

PwC digital in the news

Twitter updates

  • #roboadvice is coming to #insurance - here's what that's going to mean for the industry in the future:… https://t.co/xsD4D6NcwX6 months ago
  • #ThrowbackThursday to when PwC Strategist Jared Van Huenen taught us how to bring design thinking to a #8wire idea:… https://t.co/fVJcXYN1me6 months ago

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